70 million people in Southeast Asia, equivalent to the entire population of the United Kingdom, have become digital consumers By 2026, Southeast Asia’s digital consumer population is expected to reach around 380 million, which is 1.4 times bigger than it was in 2019. "In 2020, Southeast Asia’s migration from the offline to the online economy surpassed our initial estimates and took off at an accelerated pace. Changes that were expected to take place over half a decade took place in just a year, partly because of the consumption habits brought about by the pandemic," the report wrote. "Digital habits here to stay in a post-pandemic future." The report also reveals top 10 notable points in the post-pandemic habits of Southeast Asian consumers. First and foremost, Southeast Asia leads Asia-Pacific’s digital transformation. Since the start of the pandemic, 70 million people – equivalent to the entire population of the United Kingdom – have become digital consumers. Almost …