VietNamNet Bridge - The Vietnam National Administration of Tourism (VNAT), together with travel firms and hotels, will run two large-scale marketing campaigns in four Chinese and five European cities in April and June. Vietnam is spending more money on tourism promotion The tourism sector will have a large budget of VND400-500 billion to carry out marketing activities. The fund’s capital will be sourced from the state budget (in the first three years of operation, VND100 billion a year), 10 percent of revenue from visa granting fees, and 5 percent of revenue of the state’s collections from sightseeing sites and other sources. In late 2017, a group of large travel firms came to an agreement on contributing tens of billions of dong to promote Vietnam’s tourism at the two largest tourism fairs – ITB Berlin and World Travel Market in the UK. The money will also be spent to set up a website in English at http://vietnamtourism.vn/. RELATED … [Read more...] about Vietnam to spend more money on tourism promotion
Tourism promotion
Efforts to improve tourism promotion activities
With more than 10 millions foreign visitors recorded in 2017, Vietnam ranks high in the most prominent tourism market. To achieve this outstanding result, tourism promotion activities play a vital part. However, much is needed to be done to improve the work. Quang Ninh province which is rich in tourism development advantages, has focused on investing and building a brand for the local tourism. After various efforts, Quang Ninh Department of Tourism admits that with small-scale investment and limited promotion capabilities, it is tough to bring Vietnam tourism status to a new level. “In the progress of promoting for local tourism, sometimes many localities don’t report back to the National Administration of Tourism and Ministry of Culture, Sports and Tourism. It leads to the problem in which information is mismatche,” said Trinh Dang Thanh, Deputy Head of Quang Ninh Department of Tourism The financial aspect is also mentioned; the annual budget used for … [Read more...] about Efforts to improve tourism promotion activities
New fund to boost tourism promotion
Tourism promotional campaigns in Việt Nam will be boosted with the establishment of Việt Nam Tourism Development Fund (VTDF), an official said. Foreign visitors in Hội An ancient Town. Tourism promotional campaigns in Việt Nam will be boosted with the establishment of Việt Nam Tourism Development Fund (VTDF). - Photo nld.vn Nguyễn Văn Tuấn, General Director of the Viet Nam National Administration of Tourism (VNAT), said the Ministry of Culture, Sports and Tourism had submitted a project on the establishment of the VTDF to the Prime Minister for approval. He said the formation of the VTDF, possibly in the second quarter of this year, would solve obstacles in tourism promotions caused by a lack of funding. The objective of the fund is to boost investment in promotion, product development, training of human resources, and improvement of institutional capacity in the tourism sector, he said. “The budget for tourism development … [Read more...] about New fund to boost tourism promotion
Taiwanese tourism promoted in Hà Nội
Yangmingshan Park is among destinations in the north of Taiwan. — Photo guidetotaipei.comViet Nam News HÀ NỘI — New book The Beauty of Taiwan provides a panoramic view of Taiwanese tourism, culture and lifestyle. The book launch was organised on Monday in Hà Nội on the occasion of a roadshow to promote tourism to Taiwan. The Việt Nam National Administration of Tourism (VNAT), in co-ordination with the territory’s Tourism Bureau (TTB) and the Taipei Economic and Cultural Office in Việt Nam organised the Taiwan Tourism Promotion Programme with the participation of a number of tour operators from Việt Nam and Taiwan. The event saw co-operation agreements signed between the two partners. Previously, the TTB sent a delegation of 46 representatives from 23 units to Việt Nam to participate in the Việt Nam International Travel Mart (VITM) 2018 in Hà Nội from March 29 to April 1. In recent … [Read more...] about Taiwanese tourism promoted in Hà Nội
Taiwan’s tourism promoted in Hanoi
An ethnic cultural village of Taiwan (China) (Source: Taiwan’s Tourism Bureau) Hanoi (VNA) – The tourism potential of China’s Taiwan was introduced at a tourism promotion programme in Hanoi on April 2. Participants were briefed on Taiwan’s tourist attractions such as Ali mountain (Alishan), Sun Moon lake, Orchid Island (Lanyu) and National Palace Museum, together with its culture and cuisine. Information about incentives on tour prices and visas for Vietnamese tourists was provided as well. The programme was held by the Vietnam National Administration of Tourism and Taiwan’s Tourism Bureau. Recently, the bureau also worked with the Taipei Economic and Cultural office in Vietnam to publish the book “The beauty of Taiwan” to give readers an insight into Taiwan. The number of Vietnamese tourists to Taiwan enjoyed impressive growth of nearly 95 percent in 2017.-VNA … [Read more...] about Taiwan’s tourism promoted in Hanoi