The chain will grow to 100 hotels by 2026. — Photo SOJO Hotels An open talk on enhancing entertainment and customer service at hotels was organised on Tuesday in Ha Noi, gathering experts in the field. According to the latest survey by Visa's Green Shoots Radar, 42 per cent of people taking part in the survey said they will travel for entertainment in 2022. "People now come to hotels not only to sleep and eat, but also to entertain themselves and have fun," Le Quoc Vinh, a leading communications expert noted at the talk. To reach that "fun" factor, hotels should enhance their services by creating more unique experiences for customers and personalising those experiences, he said. Dang Thuy Ha, Customer Manager of NielsenIQ Viet Nam, agreed. She introduced a recent survey showing the three factors that customers care about most when travelling were personalised services (80 per cent), safety (81 per cent) and privacy (58 per cent). "The race in offering unique experiences to … [Read more...] about Experts discuss modernising hotel entertainment, services