Many streets in Hanoi were turned into 'rivers' as a heavy downpour battered the Vietnamese capital city on Friday morning. The torrential rain started at around 5:20 am on Friday, according to the National Center for Hydro-meteorological Forecasting. Thuy Khe Street in Hanoi is turned into a 'river,' August 12, 2022. Photo: Nam Tran / Tuoi Tre The downpour resulted in serious flooding on Thang Long Avenue, Le Trong Tan Street, and Thuy Khe Street, among others. Knee-high rainwater was also recorded on such roads as Pham Hung, Nguyen Hoang, and Ton That Thuyet. The situation posed a lot of challenges for local residents during the morning commute as multiple vehicles broke down. Serious flooding on Thang Long Avenue in Hanoi, August 12, 2022. Photo: Thanh Chung / Tuoi Tre According to the National Center for Hydro-meteorological Forecasting, rainfall of 20-60 millimeters dampened northern localities as well as north-central Thanh Hoa … [Read more...] about Heavy downpour turns Hanoi streets into ‘rivers’
Hanoi beer street
Votive paper burnt in Hanoi’s Old Quarter
Many people in Hanoi's Old Quarter area have burnt votive paper on local streets on the Ghost Festival which traditionally falls on the 15th day of the seventh lunar month. It is common to see smoke from the votive burning on streets such as Hang Ngang, Hang Dao, Hang Buom and Hang Bong. Vietnamese people use lots of votive paper on the Ghost Day, the annual Wandering Souls Day, or Ghost Festival, when it is believed the gates to the afterlife are opened and spirits enter the real world. To mark the occasion people also burn gifts to offer to the dead in the hope they will use their powers to rid people of their sins and bad fortune. Many people even burn votive paper on the road. \ Excessive votive paper burning not only causes smoke but also the risk of fire and pollution as well as waste. … [Read more...] about Votive paper burnt in Hanoi’s Old Quarter
[Uniqueness of Hanoi’s craft villages] Trach Xa villagers: Born to be skillful ‘ao dai’ tailors
Knowhow of a perfect Vietnamese traditional ‘ao dai’ comes to the tailors in Hanoi's suburb village almost naturally, contributing to enhancing the beauty of the Vietnamese women. For hundreds years, many generations of tailors in Trach Xa village have contributed to preserving and promoting the charm of the traditional Vietnamese costume. Hundreds-years-old craft village Charming Vietnamese girls in ao dai dress. Photo: Thanh Hai Legend has it that Emperor Dinh Tien Hoang fell in love with a beautiful girl of Trach Xa during his visit to the village. She became his wife and used her creativity to make outfits for the royal court. Trach Xa Village in Ung Hoa District, 60km away from Hanoi’s center, has been well known for hundreds of years for specializing in traditional ao dai making. But artisan Nghiem Van Dat says that the mother of this trade is Nguyen Thi Sen, who was very young when her sewing skills were put at the service of the royal family … [Read more...] about [Uniqueness of Hanoi’s craft villages] Trach Xa villagers: Born to be skillful ‘ao dai’ tailors
Promotion week of Chi Lang custard apple opens
Hanoian consumers can enjoy many specialties at No. 489 Hoang Quoc Viet Street, Cau Giay District. Chi Lang custard apple, a special fruit of the northern province of Lang Son, is the highlight of a trade promotion week being held at the Vietnam Agricultural Exhibition Center in Hanoi's Hoang Quoc Viet Street till August 16. Local consumers are shopping at the fair. Photo: moit.gov.vn Chi Lang custard apple has been granted a protection certificate by the National Office of Intellectual Property and is recognized in the Top 50 famous fruit specialties in Vietnam. The capital city’s consumers also have the opportunity to shop for many specialties and taste local cuisine with quality assurance, food hygiene and safety from localities nationwide. The event, organized by the Agricultural Trade Promotion Center under the Ministry of Agriculture and Rural Development (MARD) in collaboration with the People's Committees of Hanoi and Lang Son Province, features 30 … [Read more...] about Promotion week of Chi Lang custard apple opens
Generali Vietnam shining at the Insurance Asia Awards 2022
The Second Proposal enabled the company to be consistently ranked first in social media shares by YouNet Media during the campaign’s roll-out period, significantly improving its brand awareness, consideration, and preference scores with more than 40 million reaches, 35 million views, and 10 million engagements achieved. The campaign has also contributed to Generali’s market-leading position in R-NPS measuring overall customer satisfaction. The Second Proposal is an integrated marketing campaign launched by Generali on the occasion of Valentine's Day. The campaign comprised a music video inspired by classic love stories, with impressive LED displays showcasing romantic proposal messages on major streets of Hanoi and Ho Chi Minh City to carry messages of lifetime bonding from Generali to its customers and the community. The campaign culminated in a spectacular show featuring popular artists such as Duc Phuc, LyLy, and Osad, delivering great music experiences while … [Read more...] about Generali Vietnam shining at the Insurance Asia Awards 2022
Generali Vietnam honored in the “Marketing Initiative of the Year” category
“The Second Proposal” enabled Generali to be consistently ranked top 1 in social media share of voice by YouNet Media during the campaign’s roll-out period, and significantly improve its brand awareness, consideration and preference scores with more than 40 million reaches, 35 million views and 10 million engagements achieved. The campaign has also contributed to Generali’s maintaining its market-leading position in R-NPS measuring overall customer satisfaction. “The Second Proposal” is an integrated marketing campaign launched by Generali on the occasion of 2022 Valentine's Day. The campaign comprised a music video inspired by classic love stories, impressive LED displays showcasing romantic proposal messages, “love” buses dispatched on major streets of Hanoi and Ho Chi Minh City to carry meaningful messages of “lifetime bonding” from Generali to its customers and the community. The campaign culminated in a spectacular show featuring popular artists such as Duc Phuc, LyLy, … [Read more...] about Generali Vietnam honored in the “Marketing Initiative of the Year” category
Downpour leaves at least 7 dead and went missing in Northern region
Flood is seen in Hoa Mat District of Hoa Binh Province The Vietnam Disaster Management Authority said that at least 7 people were dead and missing after torrential rain knocked out power, caused landslides, and left roads and subways submerged. Currently, the rain has not stopped, and the number of victims may still increase because the localities have not yet reported, still continuing to update. In the mountainous Northern Province of Lao Cai, 15-year-old boy Vu Duc Duy in Pom Han Ward went missing when he went through the spillway and was swept away by the flood. Elsewhere, Hoa Binh Province reported that three people were dead and two went missing. The two victims who are still missing are 17-year-old Bui Duc Thanh in Kim Boi District and 38-year-old Dinh Ngoc Huong in Lac Thuy District. According to Mr. Quach Dinh Van, Chairman of the People's Committee in Kim Boi Commune of Hoa Binh Province, at about 3pm on August 11 at Boi River, victim Bui Duc Thanh and two … [Read more...] about Downpour leaves at least 7 dead and went missing in Northern region
Downpour leaves at least 7 dead and missing in Northern region
Flood is seen in Hoa Mat District of Hoa Binh Province The Vietnam Disaster Management Authority said that at least 7 people were dead and missing after torrential rain knocked out power, caused landslides, and left roads and subways submerged. Currently, the rain has not stopped, and the number of victims may still increase because the localities have not yet reported, still continuing to update. In the mountainous Northern Province of Lao Cai, 15-year-old boy Vu Duc Duy in Pom Han Ward went missing when he went through the spillway and was swept away by the flood. Elsewhere, Hoa Binh Province reported that three people were dead and two went missing. The two victims who are still missing are 17-year-old Bui Duc Thanh in Kim Boi District and 38-year-old Dinh Ngoc Huong in Lac Thuy District. According to Mr. Quach Dinh Van, Chairman of the People's Committee in Kim Boi Commune of Hoa Binh Province, at about 3pm on August 11 at Boi River, victim Bui Duc Thanh and two … [Read more...] about Downpour leaves at least 7 dead and missing in Northern region