Early in November NEM Vietnam, the second largest women’s apparel maker in the country, said on its website that it and Stripe International, a Japanese fashion retailer, had begun negotiations for the latter to acquire a stake in NEM. According to Hanoitimes, Stripe wants to take over the fashion business of NEM since it owns the NEM women’s fashion brand, which has huge potential with 44 stores across the country and its target customers being women aged 20-40. NEM’s revenue is expected to rise by 20 per cent this year to US$26 million. The newspaper also quoted Yasuhary Ishikawa, the president of Stripe, as saying the acquisition of NEM is part of the company’s plans to enter the Vietnamese fashion market. Though NEM has not made an official statement yet on the deal, analysts expressed concern that the fashion industry could possibly be taken over by foreign businesses in the near future. Industry insiders said the worry is not without basis … [Read more...] about VN fashion industry faces threat of takeover by foreign brands
Fashion
100 fashion models on catwalk to usher in New Year
One-hundred fashion models will perform in The Muse 2 show by fashion designer Do Manh Cuong of HCM City to usher in the New Year. Fashion models work on clothes from fashion designer Do Manh Cuong for the show The Muse 2 in HCM City on December 30 to usher in the New Year — Photo Courtesy of the show’s organizers Top fashion models Hoang Thuy, Le Thuy, Mau Thuy and Thuy Trang will be featured, and movie stars Diem My and Tang Thanh Ha will appear together with young pop singer Toc Tien. The Muse 2 will feature Cuong’s 100 designs from collections that led to the designer’s fame over the last 10 years. The clothes, for female and male, used high-quality materials including satin, silk and velvet. Ready-to-wear clothes can be seen in vibrant colours like golden yellow, lemon green, scarlet and lotus pink. “My show is a gift to my fans,” said 36-year-old Cuong, a graduate of the Ecole Chambre Syndicale de la Couture Parisienme. … [Read more...] about 100 fashion models on catwalk to usher in New Year
Ao dai fashion show on Vietnam’s sea and islands held in Paris
An Ao dai (long dress) collection designed by Miss Vietnam 2010 Ngoc Han was featured at a fashion show at the Vietnam Sea and Islands – Endless Beauty event at Paris-based UNESCO Headquarters. Ngoc Han presented her Ao Dai collection, featuring the beauty of Vietnamese sea and islands from the north to the south such as Ha Long Bay, Nha Trang, Lang Co, Phu Quoc and the Spratly Islands. She wants to send the message about the protection of the national sovereignty over sea and islands. Miss Vietnam 2010 Ngoc Han (middle) in the Ao dai show in Paris Through the collection, Ngoc Han aims to call for the environmental protection. She also used stamps on Vietnam’s sea and islands for the collection. Ngoc has visited France for Ao dai performance for many times, but this was the first time she acted as a designer. She spent two months preparing the collection. Models wear stamps on Vietnamese sea and islands on their head … [Read more...] about Ao dai fashion show on Vietnam’s sea and islands held in Paris
Fast fashion challenges Vietnamese firms
At the seminar - Photo: thethaovanhoa Speaking at a seminar titled “Is Vietnam apparel industry ready for fast fashion?” held in Ho Chi Minh City on November 23, Nguyen Thi Tuyet Mai, VITAS’ deputy general secretary, said the segment has seen rapid growth in the past few years.Organized by VITAS and ThreadSol on the sidelines of the 2017 Vietnam International Textile and Garment Industry Exhibition, the seminar also featured a panel discussion on how manufacturers can rely on a combination of technology and best practices to deliver products timely without compromising on quality or cost to adapt to the fast fashion market. Theo Vietnamplus … [Read more...] about Fast fashion challenges Vietnamese firms
Fast fashion challenges VN firms
Speaking at a seminar titled “ Is Viet Nam apparel industry ready for fast fashion?” held in HCM City on November 23, Nguyen Thi Tuyet Mai, VITAS’ deputy general secretary, said the segment has seen rapid growth in the past few years.Though there are multiple issues related to the sustainability of fast fashion products, their popularity among consumers is expanding dramatically, she said.Fast fashion is the practice of rapidly translating high fashion designs into low-priced garments and accessories by mass-market retailers at low costs. As fast fashion implies, styles no longer follow a four-season fashion calendar but a weekly one.Saurav Ujjain, Southeast Asia business head at ThreadSol, a Singapore-based technology company in the apparel industry, said globally styles are increasing at a 17.9 per cent compounded annual growth rate.A majority of fashion brands have shifted to the fast-fashion strategy, and demand is for high variety, low volume and short lead … [Read more...] about Fast fashion challenges VN firms