E-commerce revenue is forecast to nearly double from US$8 billion in 2018 to US$15 billion by 2020. Vietnam's population has reached 96 million, with 66 per cent enjoying regular access to the Internet and 57 per cent owning a social network account. These factors would enable e-commerce revenue to nearly double from US$8 billion during 2018 to US$15 billion by 2020. Though the Vietnamese internet economy remains primitive, it promises to thrive over the next few years. Four segments, including mobility (technology-based taxi and motorbike taxi services, shipping services, and food delivery), e-commerce, online advertising, and online travel, recorded a total value of US$8 billion in 2018, as researched by Google and investment firm Temasek Holdings. Mobility posted US$500 million in revenue last year while it is widely expected to soar to US$2 billion within the next few years. Meanwhile, despite being a new entry into the market, food delivery reached US$33 million in 2018. This … [Read more...] about The best yet to come for Vietnam e-commerce scene
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Viet Nam News Oxfam, an international organistion of non-governmental agencies and partners working to end poverty, predicts that Việt Nam is at risk of not achieving certain guidelines set by the United Nations Sustainable Development Goals. Inequalities in income, opportunity, and voice are spiraling out of control, which has a negative impact on the country’s efforts to alleviate poverty and develop a fair and equal economy. Foreign and Vietnamese experts talk to Việt Nam News reporter Khánh Dương about the gap between the rich and the poor in Việt Nam and recommendations for this concerning problem. Max Lawson. — Photo courtesy of Oxfam Inequality in Việt Nam is growing and the rich are major beneficiaries of economic growth policies. What is your assessment on inequalities in Việt Nam? Max Lawson, head of policy department, Oxfam International: Inequality is a problem and it is growing … [Read more...] about Equal access to public services shortens gap between the rich and the poor
Parents in Vietnam are increasingly sending their children to international schools for the well-rounded global education they offer, or looking towards locations with high standards of living such as the US, Canada, Australia or the EU nations, it has emerged. There is a growing demand for education that prepares children for life in the modern world Local actress Trinh Ngoc Bao Chau watched her sons thrive when they transferred from a public school to an international school during their 6th and 8th grades. “I have been amazed by the support they receive and the education they are getting,” Bao Chau said. “It is absolutely the best choice since we plan for them to study overseas in the future.” International school teachers follow an accredited curriculum dictated by a qualified academic team. An international school usually provides interactive learning and critical-thinking skills along with emphasis on building children’s … [Read more...] about Families choosing the best on offer
By Hồng Minh Senior public servants in the central coastal city of Đà Nẵng are likely to receive support of VNĐ200 million (around US$8,900) if they volunteer for early retirement. This comes after a new initiative on personnel reforms was announced last week. The move is said to encourage those feel they cannot contribute anymore and would be willing to step down and let younger employees take their place. According to the city’s Department of Home Affair’s draft resolution that is scheduled to submit at the People’s Council meeting next week, male civil servants from 55 years old and 50 years old woman would be eligible for the deal. Once approved, the new policy will take effect from August. But one must wonder is 55 and 50 years old really time to retire? As the world evolves at a fast pace, people are living longer and indeed working longer. While it is clear the city wants to bring in a new generation to take the civil service to … [Read more...] about Forced retirements not the answer for civil service
Companies in Vietnam have experienced fierce competition over the last few years, both qualitative and quantitative. Many have been forced to close down while others are still in business but struggling to move forward. The question is how to make a brand not only sustainable but also grow in value in the context of fierce global competition and rapid digitalization. There are many approaches to answering this question. Here I note the three key driving forces for brands: digital transformation, globalization, and brand leadership. In my observation, these forces help grow a company’s brand value if implemented successfully. Customer-centric digital transformation Unlike in the past, customers now have many brand choices for a particular product in Vietnam. Let’s take bakery goods for example. Customers would have previously mentioned Kinh Do in the south or Hai Ha in the north, but today they may name a long list of bakery brands: Top Cake, Tous Les Jours, ABC, … [Read more...] about How best to maintain brand value?