HÀ NỘI — After a bad year for business in 2020 as the COVID-19 pandemic shut down travel around the world, Việt Nam’s tourism revenue fell even further this year. Plans were discussed by experts at a forum to access the current state of the hospitality market and map out a way towards a post-COVID-19 recovery.
Speaking at the “Viêt Nam Tourism and Hospitality – Managing in Uncertain Times and the Way Forward", Vice-Chairman of the Việt Nam National Administration of Tourism, Hà Văn Siêu, said the tourism industry experienced a decline of 16 per cent in domestic visitors and 41 per cent in tourism revenue in the first nine months of 2021, compared to the same period last year.
"Accommodations, tour operators and travel services have been shut down or closed temporarily while most international and domestic flights have been cancelled or interrupted significantly due to travel restrictions," Siêu said.
"The percentage of occupied rooms in Việt Nam's accommodation services was about 20 per cent in 2020 and less than 10 per cent in 2021."
RMIT Head of Management Department from the School of Business & Management Associate, Professor Nguyễn Quang Trung, observed that "the past two years have been challenging for the hospitality and tourism landscape, leading to a really tough time for hotels, restaurants and tourism establishments."
In response to these uncertain times, InterContinental Hanoi Landmark72 General Manager, Patrick Verove, shared proactive plans which have helped the hotel overcome the difficulties.
"At a time of great uncertainty, we have ensured guests can trust us for flexibility, cleanliness, safety and wellbeing priority," Verove said.
"Faced with temporary closures and low demand, we have identified ways for operational changes to improve profitability, protect cash flow, apply sophisticated digital solutions and train our staff with a growth mindset."
Capella Hotel General Manager, Christoph Strahm, emphasised the hotel had taken various measures including speeding up the adaptation of "state-of-the-art" technology and the implementation of touchless services to deliver a modern guest experience.
"We have prioritised safety for both guests and staff by adopting touchless services such as contactless check-in and check-out, in-room tablets, mobile key and press reader, among others," Strahm said.
When talking about the local tourism recovery plan, experts thought about how the easing of restrictions can be managed, in line with the economy getting back on track. The tourism sector is expected to benefit from recovery measures and stimulus packages, allowing the sector to return gradually.
Siêu urged tourism and hospitality companies to revise their development strategies to adapt to new trends in tourism demands.
"Domestic tourism will surge, with a large proportion of travellers favouring green destinations ranging from beaches, mountains, forests, and national parks, followed by cuisine, culture, history and entertainment," he said.
"Tourism and hospitality companies should innovate and diversify into new products which focus on wellness, safety, nature and authentic experiences."
Two other panellists at the forum included Frasers Suites Hanoi General Manager, Sandy Ng, and Silk Path Hotels General Manager and Chief Business Officer, Nguyễn Thị Thanh Thủy.
Following the success of a previous event in January, the online forum attracted close to 100 participants. They included local authorities and business leaders in the tourism and hospitality industry, as well as academics and students. — VNS
- San Diego's next tourism craze: medicine
- InterContinental returns to San Diego's skyline
- Q&A: A Conversation with San Diego tourism officials
- Michael Tucker on His and Petra Epperlein’s
- Novaland among 50 best-performing companies for third consecutive year
- Tenth American Dies After Visiting Dominican Republic
- California: 20 Accused of Selling Birthright Citizenship to Pregnant Foreigners
- Vacation takes tragic turn for Houston family after baby suffers medical emergency
- SpaceX and Blue Origin Just Scrubbed Near-Simultaneous Rocket Launches (Arianespace and ULA, Too!)
- Elon Musk calls Thai cave rescuer a 'pedo guy'
- The Devastating Allure of Medical Miracles
- Joe Biden: ‘Cruel’ Republicans Will ‘Unplug These Kids’
- Chuck Schumer Demands Free Health Care for More Illegal Migrants
- “Everything Seems to be Licorice”:
- Down in the Boondocs: The NYFF’s Go-To Films (I)
- Heart surgery technology developed at Baptist Health debuts after years of secrecy
- Can brain-stimulating implants treat some severe cases of autism?
- The Greatest Spaceflight Stories of 2018!
- 2018 in Pictures: Trump’s Visit, WWI Centenary, Free Tommy Rally
- Where’s Melania Trump?
Việt Nam plans return of tourism and hospitality after COVID-19 have 751 words, post on vietnamnews.vn at October 22, 2021. This is cached page on Talk Vietnam. If you want remove this page, please contact us.