The public should be central in the process of policy communication to ensure the effectiveness of communication and the implementation of policies, heard an international scientific conference in Hà Nội yesterday.- Photo dangcongsan.vn HÀ NỘI – The public should be central in the process of policy communication to ensure the effectiveness of communication and the implementation of policies, heard an international scientific conference in Hà Nội yesterday. The workshop on public policy communication and public reception literacy, organised by the Academy of Journalism and Communications (AJC), the National Assembly Newspaper and the Korea International Cooperation Agency (KOICA), seeks to involve the public in policy making and implementation through effective communication. AJC Director Trương Ngọc Nam said the public should not only be the subject of policies but also participate in policy making, give feedback on the policies and assess their impacts. “This requires the development of new communication models and solutions such as e-Government or technology-based forms of communication to create better opportunities for the public to receive, analyse and give feedback on public policies,” he said. Information transparency was considered a basic condition for the public to implement their “right to be informed”, he said. Only when the public got accurate and full information, could they discuss, analyse and give feedback on public policies. Communications about National Assembly meetings, for example, helped people to easily follow policy discussions of NA deputies, he said. Editor in Chief of the NA Newspaper Đỗ Chí Nghĩa agreed that connecting the public in… [Read full story]
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