The award was presented at the World Travel Awards (WTA) Asia & Australasia Gala Ceremony 2018 in Hong Kong (China) on September 3. The award is a very important accolade, affirming the brand and raising the level of Vietnam’s tourism. In addition, Vietnam’s Vietravel company was recognised by voters as “Asia’s Leading Tour Operator” for the sixth consecutive year. Established in 1993, the World Travel Awards, known as “the Oscars of the travel industry” by the Wall Street Journal, have been annually held to honour the best service providers in the fields of travel and tourism. Each year, the WTA covers the globe with a series of regional gala ceremonies staged to recognise and celebrate individual and collective successes within each key geographical region. WTA gala ceremonies are widely regarded as the best networking opportunities in the travel industry, attended by government and industry leaders, luminaries and international print and broadcast media.